I had to give it a go to Swansea City AFC .I liked the idea they had but I really didn’t like the Swan and the Wordmark placement . My input was to make that “S” more PROMINENT and CLEAN and make the feathers a bit more wavy (sea/waves). At the end I added the boldness as I believed that it was necessary. 
Note* THIS IS NOT AN OFFCIAL REBRAND OF THE SWANSEA CITY AFC.

Related Portfolio Itemes